Portfolio construction in venture capital has been an ongoing obsession of mine for the last few months. I have been devouring & recording any and all insights that various GPs have shared on podcasts, blogs, and social media posts.
In particular, I found this 20VC episode to be particularly helpful as Roger Ehrenberg (OG Founder of IA Ventures; now runs Game Changers Ventures) shared thoughts & anecdotes from his journey across multiple IA Ventures funds. The back-and-forth that he did with Jason Lemkin (SaaStr) and Rory O’Driscoll (GP – Scale Ventures) teased out aspects of venture portfolio construction that are rarely discussed in detail.
Here are the main insights I captured from this episode:
1/The extent of diversification should depend on how confident you are of the quality of shots
Rory mentions that “Diversification reduces your downside but also reduces your upside”. So, the number of shots on goal a manager should be taking should flow from how confident they are in the quality of their deal flow.
Btw, it was interesting to know that even the best managers start off with adequate diversification, even at later, less-risky stages of investing. As Rory shared, even a top-tier firm like Founders Fund had 31 shots in its Growth Fund 1. As it developed more confidence, Fund 2 had mid-high teens portfolio size, and Fund 3 is aiming to have 10.
My commentary: this also checks out with public market portfolio construction, wherein the managers with high confidence and established track records tend to opt for a 10×10 portfolio (10 stocks of 10% allocation each).
2/ IA’s classic seed portfolio construction: 20-25 constituents over a 3-4 year investment period
This lines up well with what has now become a market-standard seed portfolio construction.
My commentary: I would like to tie this back to the portfolio construction philosophy of Mike Maples, Managing Partner at Floodgate (Source: Venture Unlocked), wherein he believes “a seed portfolio becomes statistically diversified by 12, and beyond 25, you don’t add to diversification”.
3/ Roger goes hyper-concentrated on the 2nd and 3rd checks
He shares that IA wrote follow-on checks aggressively only in companies where they built high conviction on the team, and if assuming it continued to execute at this speed, that the market was large enough to support a big outcome.
So, they start with 1-2% of the fund at entry, then the 2nd check can be 5-7% of the fund.
The end outcome for IA is ~75% of deployable capital concentrating in the top 3-4 companies by the end of the fund.
4/ This portfolio construction depends on attractive entry valuations
Roger shares how the first check is relatively small (~$750K from a $100M fund) and, therefore, the only way to get decent ownership at entry is to invest at modest valuations.
My commentary: Not sure how this will hold up in the age of AI. And therefore, I am guessing that implied in this strategy is the fact that:
(a) You have to be fairly non-consensus; and/or
(b) Get discounted entry valuations due to your brand.
In Roger’s case, both of these appear to be true.
- While everyone is doing AI, he has started a sports-tech focused fund, validating point (a).
- He is also a top-tier brand of choice as a GP, validating point (b).
My commentary: the chosen portfolio construction has to be congruent with the GP’s track record and position in the ecosystem.
5/ “You need to start off with a significant element of diversification and then concentrate down.“
Rory summed up Roger’s thinking really nicely in this 1 sentence, and it has been stuck in my head since then.
My commentary: It almost reminds me of poker, wherein you are folding a lot and then, in a few hands, when you have high conviction that the odds are significantly in your favor, you go all-in.
6/ The current VC environment is pushing even the most concentrated VC firms to diversify a bit more
Rory shared how they shared with their LPs that the finish line for an exit has moved from $200M ARR to $400M ARR, and therefore, you have to hold these investments for longer, thus increasing risk and liquidity.
As a result, a Series B firm like Scale that typically has a concentrated sub-20 constituents portfolio is now thinking of pushing it up to 25.
7/ Portfolio construction should be based on a “temporal, many turns” game
It’s like how, as each card gets opened in a game, the probabilities of your hand keep increasing or decreasing. That’s why deploying reserves over multiple turns is a key part of any venture strategy.
Rory captured the mindset of approaching reserves really nicely as follows: “You don’t know everything and there is no 100% certainty, but at the margin, you know more than the incoming investor, so you can tilt things slightly in your favor”.
Rory also cited an analysis that Scale has done internally that says: “If you get the first 2 years of revenue that we underwrote, then the probability of getting a 5x goes up from 30% to 70%”. So once you have revenue and product-market fit, then you do have a lot of information to make an informed follow-on decision.
My commentary: This also checks out with something Anand Lunia of IndiaQuotient said a while back on a podcast (paraphrasing): “We note down what the founder said they will execute in this quarter, and then tally it with what they actually ended up achieving, in the next quarter’s update”.
Essentially, in a random, highly-risky game like early-stage venture, revenue expectations being consistently met over a few quarters counts as a major signal than what many would imagine.
8/ There are many paths to creating a multiple fund-returner
Roger mentions how there are many paths to getting to a multiple fund-returner outcome. He cites the following examples from the IA Ventures funds:
(a) The Trade Desk (TTD): didn’t have a product in market for 1.5 years, multiple bridges, multiple near-death experiences. But then once it hit, it just zoomed.
IA owned 17% of TTD at IPO, out of a little seed fund.
(b) Wise: kept chugging along right from Day 0. It was as close to an “up and to the right company from the beginning” as they have seen.
Btw, IA’s first check into Wise was $750K at a $5.5M post! Then Valar came in at $20M valuation, and IA doubled down. Then Valar came again at $160M valuation, and IA tripled down yet again.
IA had $9M over 4 checks in Wise, which is a 9% of the fund position.
IA owned 13% of Wise at IPO, out of a little seed fund.
(c) Datadog: compared to the previous two, IA owned only 2% at IPO. They did the seed, RTP led the A, and Index led the B. The valuation was really high compared to progress, so they didn’t back up the truck on follow-ons in seed and A. But it was still a multiple fund returner because the size of the outcome was so large.
(d) Digital Ocean: 1st check was $3M (3% of the fund). When a16z led a $37M Series A, IA wrote a $7M check (7% of the fund).
9/ What if the follow-on check is at a really high valuation? Do you still do it due to high conviction but perhaps lower expected returns?
This is where the insights get really interesting, as this scenario fits very well with what’s going on in AI right now.
Roger recommends that each follow-on check be evaluated independently from the previous check. So, it’s about the risk-adjusted MOIC that’s possible on that check.
So, if say the follow-on is at a $300M valuation, and you believe that it can be a $100B company at exit, he recommends still writing a meaningfully large check up to say a risk-limit % of the fund (say 10% of the fund).
He illustrates this with a real example. In the case of Trade Desk, IA invested in the pre-seed, bridge 1, bridge 2, and a small Series A at $16M post-money. Then, after a few years, the company’s next round was a $20M primary + secondary at a $280M post. Even in that round, IA invested a $3M check out of a $50M seed fund. That $3M returned $40M on exit (13x MOIC).
Essentially, Roger looks at venture as a risk-adjusted, cash-on-cash business.
10/ The Peter Thiel philosophy on follow-on rounds
Rory cited Peter Thiel’s philosophy on follow-on rounds that I, too, listened to many years back and have also executed on in my own doubling-down decisions:
“Whenever a reputed new investor is doubling down on a company, it’s almost always a good idea to invest”.
11/ The value of cross-funding investing
Jason mentioned that when you are trying to concentrate 10% of your fund into the winners, you run the risk of running out of capital fairly quickly and losing out on new opportunities that might come your way.
Roger cited cross-fund investing as a solution to this problem. So if the LP base is fairly consistent across funds, you can keep doubling down on the winners in Fund 1 from Fund 2. So, instead of investing out of say a $100M fund, you are investing out of a $100M Fund 1 +$160M Fund 2 = $260M fund corpus.